Email list building services, from expanding your reach and targeted marketing to automation, are eager to help you collect leads and boost user interaction.
We have researched 13 of the best free and paid tools for building email lists so you can decide on one to help your business.
We also explained their advantages and how we choose the best tools. Let's begin!
Email list building services are tools for creating and nurturing a community of subscribers and audience. This direct communication channel accompanies businesses in sharing valuable content, promotions, and updates with their audience.
These tools can assist businesses in gathering and organizing the email addresses of their target audience and customers.
💡 You can use these services to provide offers or incentives that can encourage visitors to take the desired action, which can be subscribing to your email list.
However, building an email list is more than just collecting addresses. It's about creating a community interested in your offers, resulting in cost-effective, targeted communication that enriches brand loyalty and boosts conversions.
Moosend's article on email marketing statistics reports a 15.1% average open rate for B2B emails.
Smart Insights' email marketing data for 2023 indicates a 16.97% average open rate and a 10.29% click-through rate.
Considering these B2B email marketing benchmarks, there are critical points that can lead you to the options right away for effective and proper email list building.
We will only provide some phrases to help you, and you will be getting the points related to email marketing strategy with higher open rates and conversions.
Email list building services help…
Finding the ideal email list building service can be overwhelming, but we've simplified the process to help you make an informed decision.
Here's a step-by-step guide on how we selected the best email list building services:
Most of you are familiar with email list building methods, but email list building services do you good by serving you directly.
Let's learn what we have chosen for you!
Service | G2 Rating | Key Features | Pricing | Free Plan Availability |
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Popupsmart | 4.2/5 | Converting popups, targeting, segment solutions, integration options | Basic: $32.5, Advanced: $57.5, Pro: $82.5, Expert: $132.5 | Yes |
LiveChatAI | 5.0/5 | Combines AI bot, human support, multilingual | Basic: $39, Pro: $89, Expert: $389 | Yes |
Klaviyo | 4.6/5 | Integrations, reporting, AI recommendation engine | Email: $20+, Email/SMS: $35+ | Yes |
MailChimp | 4.3/5 | Generative AI, reporting, onboarding support | Essentials: $12.31+, Standard: $18.94+, Premium: $331.44+ | Yes (90 days) |
Typeform | 4.5/5 | Templates, integration, insight collection | Basic: $25, Plus: $50, Business: $83 | Yes |
Constant Contact | 4.0/5 | Automated management, social media, reporting | Lite: $12, Standard: $35, Premium: $80 | 14-day trial |
Leadpages | 4.3/5 | ROI tracking, A/B testing, real-time guidance | Standard: $37, Pro: $74 | 14-day trial |
Outgrow | 4.7/5 | Education source, templates, analytics | Freelancer: $14+, Essentials: $95, Business: $600 | Free trial |
Hunter | 4.4/5 | Domain search, email finder, verifier | Starter: $34, Growth: $104, Business: $349 | Yes |
SendPulse | 4.6/5 | Automation, web push, email editor | Standard: $6.40+, Pro: $7.68+, Enterprise: $10.75+ | Yes |
GetResponse | 4.3/5 | Autoresponders, AI generator, conversion funnel | Email Marketing: $15.6+ | Yes |
weMail | 4.5/5 | Multiple gateways, WordPress integration, form building | Flexible pricing based on subscribers | Yes |
AWeber | 4.2/5 | Email automation, templates, analytics | Lite: $12.50, Plus: $20, Unlimited: $899 | Yes |
G2 Rating of Popupsmart 4.2 out of 5.
Popupsmart is a no-code lead generation tool that helps you create conversion-ready popups in 5 minutes.
With effective popups, you can collect form submission, increase user engagement, grow your email list and more.
That is why building email lists with Popupsmart is a go-to solution-oriented way of improving leads for your business.
Best for: Quickly creating no-code, conversion-ready popups for lead generation.
Key Features
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Pricing: Popupsmart offers a free plan that allows you to create a popup campaign to publish on your website. If you like the tool and need more from the tool, you can choose a paid plan based on your needs.
This is the sign you've been looking for! → You can give Popupsmart a chance by creating a free new account and trying its features.
G2 Rating of LiveChatAI: 5.0 out of 5.
LiveChatAI is an AI bot that reduces customer support and increases customer satisfaction at the same time.
You might wonder how an AI bot can help you build email lists, but the point is that LiveChatAI is highly effective in collecting email addresses from conversations with different visitors.
By focusing on keeping the conversation to solving the problems or increasing engagement, you have the right to ask for email addresses to grow lists.
Best for: Using AI chatbots to collect email addresses and enhance customer support.
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Pricing: The free plan of LiveChatAI allows you to try the tool at a great scale. Thus, you can try and decide if it can be the right email list building service you are looking for. On the other hand, these are the pricing plans of LiveChatAI:
G2 Rating of Klaviyo: 4.6 out of 5.
Klaviyo is a marketing tool that serves for email marketing, SMS marketing, mobile push, and reviews.
With evolving features, Klaviyo has started to make use of artificial intelligence in its features, like a recommendation engine for creating emails and subject lines.
Besides, you might prefer to create a template from scratch with custom HTML/ CSS.
Best for: Businesses seeking AI-powered email and SMS marketing with detailed analytics.
Key Features
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Pricing: Firstly, there is a free plan that you can try Klaviyo with some features. Like all the tools, there are paid plans as well, and the pricing of Klaviyo is determined by the number of your contacts. Starting from 251-500 contacts, there are two different plans: Email starting at $20 and Email and SMS starting at $35 per month.
G2 Rating of MailChimp: 4.3 out of 5.
MailChimp is a well-known email marketing platform with its solutions and services.
Extra to its way of automating tasks and creating campaigns, MailChimp has a wide range of learning scope.
Therefore, you can learn more about email list building while using the tool for that.
Best for: Detailed email marketing with automated campaigns and AI enhancements.
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Pricing: MailChimp provides a free plan that lasts 90 days. The paid plans of the Marketing Platform include Essentials, Standard, and Premium. The prices also change based on the number of contacts.
G2 Rating of Typeform: 4.5 out of 5.
How can you not build an email list while collecting forms for your business?
Typeform answers all your questions.
With the aim of providing you with lead generation possibilities, you can embed forms to build email lists on every page of your website.
Best for: Embedding interactive forms on websites for lead generation and data collection.
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Pricing: There is a free plan of Typeform that includes 10 responses, 1 seat, and unlimited forms.
G2 Rating of Constant Contact:4.0 out of 5.
Constant Contact is an evolving marketing tool that always aims to take you to the next level.
By highlighting the importance of email marketing overall, Constant Contact focuses on building solid email lists.
Best for: Integrated email marketing and social media management with automated features.
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Pricing: Constant Contact has a free trial for 14 days, and you can renew your choices.
G2 Rating of Leadpages: 4.3 out of 5.
Leadpages gives its importance to the development of pages and their approach to lead generation.
The actions are conversion-ready and depend on creating a funnel to specify the goal, that is, email list building.
Best for: Creating conversion-optimized web pages and funnels with ROI tracking.
Key Features
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Pricing: There is a free trial process for 14 days. You can easily try and decide on your favorite plan.
If you also want to calculate your ROI, you can use Email ROI Calculator.
G2 Rating of Outgrow: 4.7 out of 5.
Outgrow works for engagement and tracking of the data coming from customers.
Building your email list with Outgrow, the luckiest part must be to follow the analytics for you.
Best for: Engaging customers with interactive content and tracking analytics.
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Pricing: Outgrow has a free trial and other pricing plans.
G2 Rating of Hunter: 4.4 out of 5.
Hunter can be used as a Chrome extension and finds email addresses based on the domains.
Unlike the other tools in the list, Hunter generally does all the job with a single click as an email search engine.
Best for: Quick and bulk email finding and verification.
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Pricing: The Free plan of Hunter includes 25 monthly searches and 50 monthly verifications.
G2 Rating of SendPulse: 4.6 out of 5.
SendPulse combines email campaigns, SMS messages, and messenger communication under one roof.
That's why the tool allows you to work with data-driven metrics.
Best for: Combining email campaigns, SMS, and messenger communication with automation features.
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Pricing: The Free plan of SendPulse is up to 500 subscribers, up to 15,000 emails per month, and 100 ÐœB of image storage.
G2 Rating of GetResponse: 4.3 out of 5.
GetResponse generally focuses on the workflow and automation of email list building.
By controlling the email marketing and sales channels to convert at the same time, we find GetResponse proper for this list.
Best for: Automated email list building workflows, including AI-generated emails.
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Pricing: GetResponse's free plan has 2,500 newsletters per month, and these increase based on the plans.
G2 Rating of weMail: 4.5 out of 5.
weMail is just one side of a huge email marketing strategy tool that adapts itself to this strategy.
With the opportunity to learn email marketing and build email lists, weMail provides form-building, opt-ins, and registrations.
Best for: WordPress users needing email marketing tools with form-building capabilities.
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Pricing: The pricing of weMail is highly flexible. There is a free plan that can be used for up to 3,000 subscribers. Other than this plan, you can determine the pricing by sliding and finding your target contact. You will see that it increases based on the number of your focal subscriptions.
G2 Rating of AWeber: 4.2 out of 5.
AWeber provides tools for businesses and individuals to create and send email campaigns.
It is often used by businesses for building and managing their email subscriber lists, as well as for creating engaging email content to reach their audience.
Best for: Straightforward email campaign creation and management with various integrations.
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Pricing: You need to determine the contact number to make the right decision. There is a free plan. Then, the pricing plans are:
All in all, you have discovered all the points that could matter and learned about the email list building services you can use.
We explained their pros and cons, key features, what they are best for, and pricing details. However, while choosing among them, the last decision will be yours.
Therefore, don't forget to consider your key features, needs, and budget.
We hope you have enjoyed the email list-building services we have picked for you and found the right one!
Let's find out what the details of email list building services are!
Automation features in these services help save time and ensure that subscribers receive timely and relevant content. This improves engagement and nurtures leads through the sales funnel.
Many services include features to help businesses comply with email marketing regulations, such as GDPR or CAN-SPAM. These features assist in obtaining proper consent and maintaining ethical email marketing practices.
Yes, personalization is crucial. Email list building services often provide tools for personalizing email content and subject lines. Personalized emails can lead to higher engagement and conversion rates at the end.
About email and email list building, there are other parts that you can find beneficial posts on Popupsmart.